When you need to find out what’s going on at retail, think RDI.  The retail intelligence specialists.  We are your eyes and ears in stores nationwide, all chains, all channels.  And, with REAL-time reporting available.

Your bottom line depends on how well your products are positioned relative to competition, or how they are perceived by consumers at the point-of-purchase.  You can use RDI’s array of services to get the information you need, when you need it.

• AcceleData REAL-time Reporting:  When you need to confirm the execution of merchandising events or new product distribution, AcceleData is your answer.
• Retail Observation Audits :  Are in-store conditions affecting your sales?
• Matched Panel/Controlled Store Tests:  Which in-store variable or strategy is the “winner?”
• Consumer Intercepts:  What drives consumer purchase decisions at the shelf?
• Mystery Shops:  What do customers think of your store or service?
• Product Purchase Service:  When you need your own or competitive product for taste tests, R & D, ad/label claim validation.

At RDI, we are committed to research integrity, client service, and client support.  Working as a team of professional researchers, with a trained field force, we apply all our resources to every project undertaken to properly design, implement, report and interpret results.

What Makes Us Different?

• REAL-time toplines, by store and in summary formats, customized for your individual needs
• Web-based reporting: all reports are accessible on our website, using secure passwords
• Comprehensive retail intelligence - - - everything except a syndicated scanner database
• In-market supervision of trained field auditors, not just merchandisers whose main job is to restock shelves or do resets
• In-house statistical support, ranging from sample design to multivariate analysis